I'm actually amazed nobody thinks Resident Evil will be the first house revealed. Isn't it the biggest franchise at this years event? Multiple movies, multiple games, books etc etc etc. that would be my guess anyway to interest the widest spectrum of general public. I agree with JW when he says TWD is kinda a repeat and wouldn't be a good marketing tool. Also AWIL while being a classic is too old and non relevant to be an effective first house reveal. Just my thoughts....
Oh and a few thoughts on the Evil Dead. Seeing as it was a latish replacement for American Horror Story I can't see it being the focus of this years event or have a connection to the 23 logo. My guess, like many of you is that it's a nod to the legions returning.....in one form or other