Universal announced a First-Of-Its-Kind Diabolical Family Attraction Inspired by Illumination’s Popular Minions Franchise – Coming to Universal Studios Florida in Summer 2023. Upcoming Attraction will Be Part of a New Minion Land, Featuring the Beloved Despicable Me Minion Mayhem Attraction, a New Minion Cafe and more.
Next summer, guests will engage in loads of diabolical fun for kids, teens and adults as part of Universal Orlando Resort’s newest attraction, Illumination’s Villain-Con Minion Blast. Developed in partnership between Universal’s award-winning creative team and the acclaimed filmmakers from Illumination, this interactive, blaster game experience will invite guests to put their villainous skills to the test as they compete against each other in a bid to join the ranks of the franchise’s most infamous supervillains.
Villain-Con Minion Blast combines innovative screen technology, state-of-the-art gaming interactivity and elaborate physical sets to create a one-of-a-kind, game-based adventure where guests encounter immersive environments, nefarious villains and tons of mischievous Minions from Illumination’s films in a whole new way. The world-class attraction transports guests to Villain-Con – the biggest criminal convention on the planet – to take part in an epic competition to see if they have what it takes to become the newest member of The Vicious 6, a notorious group of supervillains from the hit film, “Minions: The Rise of Gru.” Guests who are up for the challenge will grab an interactive blaster and step onto a motion-based pathway to put their skills to the test. They’ll wind and glide through various scenes where they earn points by blasting a variety of items and causing as much mayhem and destruction as possible. It’s a unique, mischief-filled experience that’s so much fun, it’s a crime.
More details about Illumination’s Villain-Con Minion Blast and Minion Land will be revealed in the months ahead. For more information about Universal Orlando Resort, visit www.universalorlando.com.
Illumination, founded by Chris Meledandri in 2007, is one of the entertainment industry’s leading producers of event-animated films, including Despicable Me—the most successful animated franchise in cinematic history—as well as Dr. Seuss’ The Lorax, Dr. Seuss’ The Grinch and The Secret Life of Pets and Sing films. Illumination’s soon-to-be released The Super Mario Bros. Movie will join a studio library that includes two of the top 10 animated films of all time. Illumination’s iconic, beloved franchises—infused with memorable and distinct characters, global appeal and cultural relevance—have grossed more than $8 billion worldwide. Illumination has an exclusive financing and distribution partnership with Universal Pictures. Illumination’s upcoming films in 2023 include The Super Mario Bros. Movie and Migration.